To experience the most success when running a blog, it is crucial to be seen and get a following. Unfortunately, so many blogs do not get the attention they deserve because of the lack of exposure or poor content. Fortunately, here are 7 golden tips to keep people coming to your blog:
1. Produce quality content.
If you produce quality content, people will naturally come back for more. You just have to always make sure that the content is relevant to their interests and that it is unique and optimized for search engines.
To help product quality content, here are some tips:
Use catchy headlines and titles to capture your audience’s attention
Write like a journalist and ensure that you cover all of the important points
Avoid grammar mistakes as much as possible
Present information in various formats, such as written content, videos, podcasts, and images
Avoid focusing on making a post go viral because it will likely happen on its own when you least expect it
Properly highlight quotes to draw attention to them
2. Add sharing buttons.
With social media being all the rage, it is crucial that you add sharing buttons to your posts. By making your content easier to share as a whole, people will be more willing to pass your posts along to their friends and family. Sharing your posts will also help you rank higher in search engines.
3. Preview your posts before publishing.
Before you make a post, make sure to preview it. By previewing your post beforehand, you will be able to catch any mistakes or make adjustments as needed to give it the best presentation. You may also want to check how your posts look on mobile devices as well to extend your reach.
4. Schedule regular posts.
if you have multiple posts, you can schedule them to be published on different dates. By spreading your posts out, you will allow content to be posted regularly and age naturally. Scheduling your posts will also allow people to predict when you will post next. However, you can still setup an email list for people that want to see your content earlier than scheduled.
5. Properly promote your posts.
There are a variety of different ways to promote your posts, although here are a couple of the very best methods:
Guest posting. Guest posting is an excellent way of promoting your blog through authority websites. With your posts placed in the right places, you can drive plenty of traffic back to your blog to help it rank in search engines. However, keep it in mind that it is often much easier to rank individual posts and pages as opposed to an entire blog or website.
Social media. If you want to get your blog out there, using social media platforms such as Twitter, Facebook, and Google+ will do wonders. You just have to make sure that you optimize your posts for each platform to get the best results.
6. Respond to comments.
Whenever you receive new comments on your post, be sure to respond to them as quickly as possible. Not only will responding promptly improve your relationship with the audience, but provide more content for search engines to rank.
7. Make your blog easy to navigate.
If you want to keep people coming back to your blog, make sure that it is easy to navigate and visually appealing. The overall design and performance of your blog can actually affect your ranking since search engines take user experience into account.
With these 7 golden tips, you will be able to attract more people to your blog to help you achieve success.